Just recently, during a Business English course, a student asked me: How do you say 'serendipity' in French? I smiled... I could have...

Last week, Special Mission: Transcreation of a slogan for a high-profile launch. My client wanted to capture a delightful play on words...

How can translation, transcreation and/or copywriting help businesses build and sustain their brand image over time?

Transcreation, copywriting, advertising, social networks, marketing... FOMO will (not) do you a(ny) favor(s) (?) You are afraid of...

Oh good Lord (?!), the Super-AI is knocking at my door... Almighty God, what a dreadful noise! I would rather avoid adding noise, to the...